About our Company

Our Vision...

.... is for our concierge and personal assistant services to be available to all apartments in the United States, as a regular feature or service, such as the likes of Wifi, a washer and dryer, etc. We want it to be a rarity for apartment complexes NOT to have such service.

Our Mission...

.... is to be able to provide our fantastic service to at least 1 million apartment units across the United States, and to as many high-end individuals as possible.


We are a concierge service company that provides not only concierge services, but personal assistant services. We have two divisions. Our individual accounts division (www.opulentvip.com) lets individual clients access our services. This website (www.opulentvipliving.com) focuses on services tailored to multi-family residential homes across the country.

We are a Members-Only company. We do that in order to protect your privacy, and establish high-quality standards of service. We are a small, personal, and dedicated small-business.


We are LIT: Loyalty, Integrity, and Trust in our operations. That's a must. We will do whatever it takes to achieve our vision, a vision that we consider very important. We are professional, yet humble, down-to-earth individuals; we dress casual but always with our company apparel. We are friendly and 100% dedicated to what we do. We are invested in our members and doing the best possible job we can do, and every staff member that is hired to work for us, shares those values.


  1. You can count on 100% dedication to you and your family.   
  2. We will be behind the scenes and not interfere in your life. 
  3. We never break confidentiality and always keep your information and affairs private.
  4. Whatever service you need done, you can count on us to take care of it.


Brief History

About Opulent VIP

My name is, Max Magnasco, and I am the owner of Opulent VIP.  I am proud to say we are not a large corporation, instead, we are a small, local business, who cares about our member-clients.

My team is comprised of W2 Team Members, never third-party contractors, therefore able to adhere to certain standards of quality that I instill and require. We all passed multiple background checks, including screens by the sheriff's office and a national comprehensive background screen.

The company was first established in 2003, as a hobby, with a different name, with the idea to create a high-value, client-centered on-call concierge service for families in Palm Beach FL. From the very beginning, we believed and continue to believe in the core values of dedication, professionalism, courtesy, and of course, confidentiality. After 2008, with the economic collapse, the company was put on hold, and was operating on bare-minimums, as many families decided to cut-back on luxury items and services for a few years, until the economy picked up again. We are now back and stronger, and looking forward to serving all of our member-clients. 

In 2018, we launched a program to provide a more economical, and valued-centered membership to apartment complex residents. Why? Ever since 1999, when Max, our owner, was a field case worker providing mental health and social service help out in the community, he realized that a personal assistant service would be extremely beneficial for apartment residents, whether they are luxury apartments, regular ones, or income-restricted neighborhoods. Everybody had the same emotional needs, and everybody needed help running errands and doing other tasks, since most tenants are busy with life, and they constitute our country's most important working-class. We believed, and continue to do so, that a personal assistant and concierge service would benefit everyone living in an apartment complex... about 59 million people!  (Source: 2016 American Community Survey, 1-Year Estimates, US Census Bureau. Updated 10/2017)


Let me tell you about myself... because I have found throughout the years, that a company is only as good as its owners or managers. Therefore, when I meet with every prospective client, I make it a point to let them know WHO we are, what values we hold, and why that's important. Whenever I hire a new staff member, I try to look for the same qualities and values that I hold.


I believe that's a critical motto. This is who I am. I am a humble, down-to-earth person. I believe that everything happens for a reason, and you should be who you truly are at all times, because the best outcomes in life come about when you are true to yourself and stop being someone you're not. I am honest, responsible, and dependable. I am always on time and hate being late (despite traffic in Los Angeles which always seems to set me back!). I truly enjoy running errands and helping people, which let me to start Opulent VIP from scratch in 2003.


I have a Master's Degree in counseling and organizational psychology from the University of Tennessee. I have a Bachelor's Degree in psychology, with a minor in business administration, from Florida Atlantic University. Beyond that, I have also completed additional graduate coursework from the University of Southern California, and Northcentral University. I am a licensed mental health counselor, and I've been one since 2006. I am also a qualified supervisor for mental health counseling, which means I can supervise and teach newly graduated counselors on their search for licensure.

Throughout the years, I have been a mental health counselor, a social studies teacher, and a small business owner. In 2010, I started a behavioral health company to provide counseling and psychiatric services to low-income children and adolescents. The company was started from scratch, with a lot of work and dedication, and by 2018, it grew to become one of the largest behavioral and mental health agencies in the state of Florida, with a budget of approx $4 million, serving over 14,000 clients in need, and managing over 400 employees working on-the-field throughout the state of Florida.


I have been married since 2013 to my beautiful wife Tracey, and have a little one called Luke. I have been with Tracey since high school. We both attended school in Boca Raton FL when we met. Originally, I was born in Buenos Aires, Argentina. My parents came to this country in 1991 as legal residents. I speak fluent Spanish, and try to learn French and Italian on the side as I go. Some of my hobbies are soccer, tennis, anything that has to do with small business matters, and watching some of my favorite TV shows.

One of the most important causes in my life is animal welfare. That's why we donate a percentage of our profits to local animal rescue organizations each quarter. Since 2002, I have personally rescued hundreds of cats, including 34 stray cats which we found a loving home for in 2002. My wife and I have donated our time to help local rescue organizations that operate through Petsmart, and we have become foster parents for 100's of cats and dogs over the years.

Max Magnasco MED LMHC | Owner

Max Magnasco MED LMHC | Owner